Tshirt
Custom Hoodie & Sweat
Custom Bags
Flag
Towel
Custom Scarf
Cap
Case Analysis
This case highlights Gahumi's ability to manage complex orders under tight deadlines. By efficiently coordinating production, logistics, and communication, Gahumi successfully delivered a high-quality product that met the client's specific needs and contributed to the success of their promotional event.
10
The total time Gahumi took to complete the order, from initial request to final delivery, meeting the client's urgent deadline.
1600
The total number of custom microfiber beach towels produced and delivered to Deep Thinking (Beijing) Culture Media Co., Ltd.
4
The number of different addresses to which the order was shipped, adding complexity to the logistics of the project.
Brand Story
Deep Thinking (Beijing) Culture Media Co., Ltd. aims to provide engaging and innovative cultural content. They strive to connect with their audience through memorable experiences, often leveraging promotional materials to enhance their brand presence and create lasting impressions. Their commitment to quality and creativity drives their need for reliable and high-quality partners like Gahumi.
Brand Goals
Deep Thinking (Beijing) Culture Media Co., Ltd. seeks to amplify its brand presence through impactful promotional campaigns. They aim to deliver memorable experiences that resonate with their target audience, fostering brand loyalty and driving engagement. They are committed to using high-quality materials and innovative designs to reflect their brand values and enhance their market position. By partnering with Gahumi, they ensure their promotional materials align with their brand vision and contribute to their overall success.
Challenges
The project faced several significant challenges. The client required a rapid turnaround of just 10 days to meet their event deadline. They also requested shipment to four different locations, adding logistical complexity. The absence of an initial sample required a quick sample approval process. Furthermore, a late order increase from 1100 to 1600 units disrupted the original production plan. Gahumi had to navigate these challenges to deliver the order on time and to the client's satisfaction.
Solutions
To overcome these challenges, Gahumi implemented a streamlined production process. The team prioritized the fabric preparation, completing it within three days. Efficient communication ensured quick sample approval. Production was accelerated to meet the reduced seven-day timeframe. The logistics team coordinated the complex shipping requirements, ensuring timely delivery to all four locations. Despite the late order increase, Gahumi adjusted the production schedule to accommodate the additional units without compromising the deadline.
Gahumi successfully delivered all 1600 custom microfiber beach towels on the agreed-upon delivery date. The client expressed high satisfaction with the quality of the towels and their timely arrival, which allowed them to use the towels effectively in their promotional event. By meeting the tight deadline and handling the complex logistics, Gahumi helped the client achieve their marketing goals and enhance their brand image. The quick resolution to the challenges and the seamless delivery process resulted in a strong, positive relationship with Deep Thinking (Beijing) Culture Media Co., Ltd.
🚩About the Customer
Deep Thinking (Beijing) Culture Media Co., Ltd. is a dynamic media company based in Beijing, specializing in cultural communication and media services. They focus on delivering innovative and engaging content to their audience, often requiring high-quality promotional materials for their events and campaigns.
🚩About Gahumi
Founded in 1994, Gahumi is a comprehensive fabric-printing enterprise integrated with product R&D, design, manufacture and sales. We offer a full line of fabric-printing products, including towels, golf towels, flags, advertising T-shirts, sports items, fans’ scarves, hats & caps, and other election accessories, etc.
Based on 31 years of manufacturing experience, we have been exporting products to the US, Europe, East Asia, Africa, and the Middle East, and have established long-term partnerships with companies around the world.
With over 300 highly qualified employees and 3 manufacturing facilities covering a total area of 5,000 square meters (including a raw material center, sewing center, fully automatic printing center, and assembling center), our clients benefit from lower manufacturing costs and timely mass production for market launch.
The Solution
Fast Response Throughout the Design Process: Equipped with a professional team of designers, customers can communicate their requirements through online meetings and emails. Designers will create exclusive designs based on corporate culture, event themes, etc. The delivery time of the first draft is controlled within 24 hours, and responses to revisions are prompt. Design Security Assurance.
Rich Fabric Library: Build a fabric display area to synchronously showcase a variety of fabrics such as all - cotton, polyester - cotton, modal, and bamboo fiber both online and offline. Each fabric is meticulously labeled with parameters including composition, weight per square meter, hand feel, breathability, and sweat - absorption. Fabric swatches are provided for customers to touch, feel, and test.
Diverse Printing Techniques: Offer printing techniques such as screen printing, direct - to - garment (DTG) printing, and heat transfer printing.
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.
Full - process Quality Inspection: Set up multiple quality inspection checkpoints in links such as fabric warehousing, cutting, printing, sewing, and finished - product inspection. Before fabric warehousing, test indicators such as color fastness and shrinkage rate. During the production process, inspection personnel conduct random spot checks at any time to promptly identify and solve problems. When inspecting finished products, strictly check according to the AQL sampling standard to ensure that the defective rate is controlled within 1%.
Adherence to promised delivery date, ensuring timely arrival for the client's critical promotional event.
The delivered products met or exceeded all quality expectations, ensuring complete customer satisfaction with the final product.
Overall client satisfaction score, reflecting the client's happiness with the product quality, delivery speed, and overall service experience.
Gahumi's commitment to meeting our tight deadline was exceptional. The quality of the beach towels was outstanding, and they played a significant role in the success of our promotional event. We were particularly impressed with their ability to accommodate our last-minute changes and complex shipping needs.
Marketing Manager
Deep Thinking (Beijing) Culture Media Co., Ltd.
Working with Gahumi was a pleasure. Their team was responsive, professional, and dedicated to ensuring our complete satisfaction. The custom-printed beach towels were a hit with our audience, and we received numerous compliments on their design and quality. We would definitely partner with them again for future events.
Event Coordinator
Deep Thinking (Beijing) Culture Media Co., Ltd.
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You can contact customer service according to the craftsmanship, position, content and style you want to customize, or you can consult customer service for recommendations.
Customization process
01
Choose Product type
Explore our collection of stylish canvas bags、flag、clothing and choose your preferred design.
02
Customize Options
Select colors, patterns, and personalization details to create a unique products.
03
Place Order
Add your customized bag to the cart and proceed to checkout.
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